KEENE, N.H. (MyKeeneNow) Danielle Ruffo, vice president of community engagement and marketing at the Savings Bank of Walpole, joined WKBK Radio’s Good Morning with Dan Mitchell Tuesday to talk about the bank’s 150 Good Deeds initiative—a year-long campaign celebrating the bank’s 150th anniversary by giving back to the Monadnock Region.
Staff have been brainstorming and carrying out meaningful projects since the campaign launched earlier this year.
The initiative invites bank employees, organized into 10 internal teams, to complete 150 acts of kindness throughout 2025—everything from community cleanups to creative partnerships with local nonprofits. So far, about 20 good deeds have been completed with another 20 in the planning stages, Ruffo said.
Notable efforts include a collaborative food drive with Galloway Real Estate, a bedding drive inspired by a passionate 9-year-old looking to support local homeless shelters, and a partnership with the Monadnock Humane Society to celebrate their own 150th anniversary. Ruffo said the bank also plans to donate stuffed animals purchased from the Humane Society to the Monadnock Region Child Advocacy Center.
Ruffo emphasized that the bank isn’t doing this alone — the community has stepped up in a big way, with around 15 ideas submitted so far through the bank’s website. “We’re actively thinking of ideas,” she said. “And we’ve also had about probably 15 community members submit ideas, which has been great.”
Community members are encouraged to continue submitting suggestions at walpolebank.com/good-deeds, where they can propose projects that are impactful, locally focused, and doable within a $250 budget.
“The goal is to… try to reach as many community members as possible through the good deed,” Ruffo said. “So the more people it hits, the better.”
The 150 Good Deeds campaign is one piece of a broader anniversary celebration, which also includes community events like Celebrating Our Legacy, Building Our Future, and support for local favorites like the Keene SwampBats and Walpole’s Summer Concerts on the Green.
For Ruffo and the SBW team, the campaign is about more than marking a milestone — it’s about fostering meaningful, lasting connections.
“We would like it to be within the Monadnock region,” she said. “We want it to be local, and we want it to matter.”
Listen to the full interview: